The Impact of New Information Technologieson the Commercial Brokerage Industry,
was researched and written by Dr. Joe Gyourko and Asuka Nakahara of the Samuel Zell and Robert Lurie Real Estate Center at the Wharton School of Business, University of Pennsylvania. The study's reports are in Acrobat (pdf) format and require Adobe Acrobat Reader. Contact Diana Lee for a printed copy via mail or fax. Phase 1: What Is at Stake? Estimation of the Revenue Flow to the Office and Industrial Brokerage Sectors This report estimates existing brokerage industry and real estate sector size and revenue streams which will serve as the benchmark to judge the future impact of technology. Phase 2: E-Business Initiatives in Commercial Brokerage and Listing Space This report provides documentation and analysis of existing e-commerce initiatives in the commercial brokerage area. Phase 3: What Does New Information Technology Make Possible and Under What Conditions Will Changes Occur? This report provides conclusions about how and why different facets of the brokerage business are likely to be impacted by information technology developments.
